Análisis del turismo en la Provincia de Sugamuxi departamento de Boyacá

Ana Ruth Angarita Lizarazo; Karen Orozco Rodríguez

doi:10.19053/01211048.2590

Vol. 13 No. 1 (2013)
Inquietud Empresarial 13(1) Enero - Junio 2013

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Análisis del turismo en la Provincia de Sugamuxi departamento de Boyacá

https://doi.org/10.19053/01211048.2590

Published 2014-06-16

Ana Ruth Angarita Lizarazo
Karen Orozco Rodríguez

Ana Ruth Angarita Lizarazo
Universidad Pedagógica y Tecnológica de Colombia

Karen Orozco Rodríguez

How to Cite

Lizarazo, A. R. A., & Rodríguez, K. O. (2014). Análisis del turismo en la Provincia de Sugamuxi departamento de Boyacá. Inquietud Empresarial, 13(1), 65–82. https://doi.org/10.19053/01211048.2590

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Abstract

En este artículo se presentan los resultados de una investigación hecha en la Provincia de Sugamuxi del departamento Boyacá en lo referente al desarrollo turístico de la zona, el objetivo se centra en realizar un diagnóstico para conocer el avance socioeconómico que ha generado y las debilidades existentes. Para ello se aplican tres instrumentos, el primero es un cuestionario para turistas en una época de alta afluencia, el segundo es un cuestionario aplicado a restaurantes, hoteles
y agencias de viaje y el tercero es una entrevista a un funcionario del gobierno municipal encargado de este sector. Los resultados muestran la gran necesidad de seguir haciendo investigaciones y sobre todo de que sean utilizadas para el diseño de estrategias enfocadas en el fortalecimiento de esta industria.

PALABRAS CLAVE
Turismo, turistas, operadores turísticos, estrategias, matriz DOFA

ABSTRACT
In this article the results of research done in the Province of Sugamuxi Boyacá department with regard to tourism development in the area are presented, the focus is on making a diagnosis for socioeconomic advancement that it has generated and its weaknesses. To do this, three instruments are applied, the first is a questionnaire for tourists at a time of high flow, the second one is a questionnaire administered
to restaurants, hotels and travel agencies and the third one is an interview with a local government official in charge of this sector. The results show the great need for further research and especially to be used for design focused on strengthening industry strategies.

KEYWORDS
Tourism, tourists, tour operators, strategies, SWOT matrix

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