Motivación de emprendimiento turístico: panorámica basada en el análisis bibliométrico de la investigación empírica
Resumen
Si bien la motivación es clave para el emprendimiento turístico, no se encuentran estudios actuales que describan este campo de investigación. El objetivo de este análisis bibliométrico fue evaluar el desempeño de la investigación empírica sobre la motivación de emprendimiento turístico (MET), e identificar su evolución, estructura de las influencias intelectuales y áreas de estudio, a partir de diferentes técnicas métricas y mapeo científico. Se realizó con base en 38 artículos publicados entre 1989 y 2022 en revistas indizadas a Scopus, utilizando métodos estadísticos, el software VOSviewer y la herramienta Tree of Science. Los hallazgos revelan una reducida cobertura mundial de la investigación. Existen siete corrientes de investigación que le dan estructura a la investigación empírica de la MET, donde el estilo de vida ha sido un tema transversal y emerge la motivación de emprendimiento turístico sostenible. Los resultados sugieren fortalecer esta área y brindan apoyo a investigaciones futuras.
Palabras clave
análisis bibliométrico;, motivación emprendedora;, emprendimiento turístico;, estructura intelectual
Biografía del autor/a
Mónica Bibiana González-Calixto
Administradora Industrial, Magíster en Administración
Leonor Córdoba-Andrade
Psicóloga, Doctora en Discapacidad
Ana Isabel Cristina Martínez-González
Estudiante de Psicología
Referencias
- Ahmad, S. Z., & Muhammad, A. M. (2016). Entrepreneurial Characteristics, Motives, and Business Challenges: Exploratory Study of Small- and Medium-Sized Hotel Businesses. International Journal of Hospitality and Tourism Administration, 17 (3), 286-315. https://doi.org/10.1080/15256480.2016.1183550 DOI: https://doi.org/10.1080/15256480.2016.1183550
- Al-Jubari, I., Mosbah, A., & Anor Salim, F. A. B. (2021). Motivational and Attitudinal Determinants of Entrepreneurial Intention: Hospitality and Tourism Students’ Perspectives. Journal of Hospitality and Tourism Education. https://doi.org/10.1080/10963758.2021.1963747 DOI: https://doi.org/10.1080/10963758.2021.1963747
- Alrawadieh, Z. (2018). Exploring entrepreneurship in the sharing accommodation sector: Empirical evidence from a developing country. Tourism Management Perspectives, 28, 179-188. https://doi.org/10.1016/j.tmp.2018.09.001 DOI: https://doi.org/10.1016/j.tmp.2018.09.001
- Alrawadieh, Z., Karayilan, E., & Cetin, G. (2019). Understanding the challenges of refugee entrepreneurship in tourism and hospitality. Service Industries Journal, 39 (9-10), 717-740. https://doi.org/10.1080/02642069.2018.1440550 DOI: https://doi.org/10.1080/02642069.2018.1440550
- Ateljevic, I., & Doorne, S. (2000). ‘Staying within the fence’: Lifestyle entrepreneurship in tourism?. Journal of Sustainable Tourism, 8 (5), 378-392. https://doi.org/10.1080/09669580008667374 DOI: https://doi.org/10.1080/09669580008667374
- Bannor, R. K., Oppong-Kyeremeh, H., Amfo, B., & Allotey, A. A. (2022). Diversification into agritourism by cocoa farmers in Ghana as an alternative source of income. Agricultural Finance Review. https://doi.org/10.1108/AFR-10-2021-0136
- Beeka, B., & Rimmington, M. (2011). Tourism entrepreneurship as a career choice for the young in Nigeria. Tourism Planning and Development, 8 (2), 215-223. https://doi.org/10.1080/21568316.2011.573924 DOI: https://doi.org/10.1080/21568316.2011.573924
- Bensemann, J., & Hall, C. M. (2010). Copreneurship in rural tourism: exploring women's experiences. International Journal of Gender and Entrepreneurship, 2 (3), 228-244. https://doi.org/10.1108/17566261011079224 DOI: https://doi.org/10.1108/17566261011079224
- Bujan, I. (2020). Family business in tourism characteristics – the owner`s perspective. Ekonomski Pregled, 71, 3-32. https://doi.org/10.32910/ep.71.1.1 DOI: https://doi.org/10.32910/ep.71.1.1
- Carlsen, J., Morrison, A., & Weber, P. (2008). Lifestyle Oriented Small Tourism Firms. Tourism Recreation Research, 33 (3), 255-263. https://doi.org/10.1080/02508281.2008.11081549 DOI: https://doi.org/10.1080/02508281.2008.11081549
- Carson, D. A., & Carson, D. B. (2018). International lifestyle immigrants and their contributions to rural tourism innovation: Experiences from Sweden's far north. Journal of Rural Studies, 64, 230-240. https://doi.org/10.1016/j.jrurstud.2017.08.004 DOI: https://doi.org/10.1016/j.jrurstud.2017.08.004
- Carson, D. A., Carson, D. B., & Eimermann, M. (2018). International winter tourism entrepreneurs in northern Sweden: understanding migration, lifestyle, and business motivations. Scandinavian Journal of Hospitality and Tourism, 18 (2), 183-198. https://doi.org/10.1080/15022250.2017.1339503 DOI: https://doi.org/10.1080/15022250.2017.1339503
- Carsrud, A., & Brännback, M. (2011). Entrepreneurial Motivations: What Do We Still Need to Know?. Journal of Small Business Management, 49 (1), 9-26. https://doi.org/10.1111/j.1540-627X.2010.00312.x DOI: https://doi.org/10.1111/j.1540-627X.2010.00312.x
- Cetin, G., Altinay, L., Alrawadieh, Z., & Ali, F. (2022). Entrepreneurial motives, entrepreneurial success and life satisfaction of refugees venturing in tourism and hospitality. International Journal of Contemporary Hospitality Management, 34 (6), 2227-2249. https://doi.org/10.1108/IJCHM-11-2021-1363 DOI: https://doi.org/10.1108/IJCHM-11-2021-1363
- Chen, S. C., & Elston, J. A. (2013). Entrepreneurial motives and characteristics: An analysis of small restaurant owners. International Journal of Hospitality Management, 35, 294-305. https://doi.org/10.1016/j.ijhm.2013.07.002 DOI: https://doi.org/10.1016/j.ijhm.2013.07.002
- Chen, W., Tajeddini, K., Ratten, V., & Tabari, S. (2019). Educational immigrants: evidence from Chinese young entrepreneurs in the UK. Journal of Enterprising Communities, 13 (1-2), 196-215. https://doi.org/10.1108/JEC-11-2018-0093 DOI: https://doi.org/10.1108/JEC-11-2018-0093
- Chernbumroong, S., Skokic, V., & Lockwood, A. (2021). An investigation of entrepreneurial motivation: Boutique hotels in northern Thailand. Tourism and Hospitality Management, 27 (1), 205-222. https://doi.org/10.20867/thm.27.1.12 DOI: https://doi.org/10.20867/thm.27.1.12
- Costa, C., Breda, Z., Bakas, F. E., Durão, M., & Pinho, I. (2016). Through the gender looking-glass: Brazilian tourism entrepreneurs. International Journal of Gender and Entrepreneurship, 8 (3), 282-306. https://doi.org/10.1108/IJGE-07-2015-0023 DOI: https://doi.org/10.1108/IJGE-07-2015-0023
- Dawson, D., Fountain, J., & Cohen, D. A. (2011). Seasonality and the Lifestyle “Conundrum”: An Analysis of Lifestyle Entrepreneurship in Wine Tourism Regions. Asia Pacific Journal of Tourism Research, 16 (5), 551-572. https://doi.org/10.1080/10941665.2011.597580 DOI: https://doi.org/10.1080/10941665.2011.597580
- Dickes, L., Arogundade, T., & Lamie, D. (2020). Rural innovation and entrepreneurial motivation: The case of agritourism with new and beginning farmers in a southern US state. International Journal of Entrepreneurship, 24 (3), 1-12.
- Dieguez-Castrillon, I., Gueimonde-Canto, A., Sinde-Cantorna, A., & Blanco-Cerradelo, L. (2012). Turismo rural, empreendedorismo e gênero: Um estudo de caso na comunidade autônoma da galiza. Revista de Economia e Sociologia Rural, 50 (2), 371-381. https://doi.org/10.1590/S0103-20032012000200010 DOI: https://doi.org/10.1590/S0103-20032012000200010
- Dinis, I., Simões, O., Cruz, C., & Teodoro, A. (2019). Understanding the impact of intentions in the adoption of local development practices by rural tourism hosts in Portugal. Journal of Rural Studies, 72, 92-103. https://doi.org/10.1016/j.jrurstud.2019.10.002 DOI: https://doi.org/10.1016/j.jrurstud.2019.10.002
- Dobryagina, N. (2019). Agricultural Entrepreneurship Motivation Policies: European Union Experience and Decision Theory Application. International Journal of Rural Management, 15 (1), 97-115. https://doi.org/10.1177/0973005219834739 DOI: https://doi.org/10.1177/0973005219834739
- Donthu, N., Kumar, S., Mukherjee, D., Pandey, N., & Lim, W. M. (2021). How to conduct a bibliometric analysis: An overview and guidelines. Journal of Business Research, 133, 285-296. https://doi.org/https://doi.org/10.1016/j.jbusres.2021.04.070 DOI: https://doi.org/10.1016/j.jbusres.2021.04.070
- Getz, D., & Carlsen, J. (2000). Characteristics and goals of family and owner-operated businesses in the rural tourism and hospitality sectors. Tourism Management, 21 (6), 547-560. https://doi.org/https://doi.org/10.1016/S0261-5177(00)00004-2 DOI: https://doi.org/10.1016/S0261-5177(00)00004-2
- Gódány, Z., Machová, R., Mura, L., & Zsigmond, T. (2021). Entrepreneurship Motivation in the 21st Century in Terms of Pull and Push Factors. TEM Journal, 10 (1), 334-342. https://doi.org/10.18421/TEM101-42 DOI: https://doi.org/10.18421/TEM101-42
- Hall, M. (2004). Small firms and wine and food tourism in New Zealand: issues of collaboration, clusters and lifestyles. In R. Thomas (Ed.), Small Firms In Tourism: International Perspectives 1 ed, 336. ELSEVIER. https://doi.org/10.4324/9780080517285 DOI: https://doi.org/10.1016/B978-0-08-044132-0.50014-9
- Hassan, A., Anwar, I., Saleem, I., Islam, K. M. B., & Hussain, S. A. (2021). Individual entrepreneurial orientation, entrepreneurship education and entrepreneurial intention: The mediating role of entrepreneurial motivations. Industry and Higher Education, 35 (4), 403-418. https://doi.org/10.1177/09504222211007051 DOI: https://doi.org/10.1177/09504222211007051
- Hassan, S.-U., Visvizi, A., & Waheed, H. (2019). The ‘who’ and the ‘what’ in international migration research: data-driven analysis of Scopus-indexed scientific literature. Behaviour & Information Technology, 38 (9), 924-939. https://doi.org/10.1080/0144929X.2019.1583282 DOI: https://doi.org/10.1080/0144929X.2019.1583282
- Iversen, I., & Jacobsen, J. K. S. (2016). Migrant Tourism Entrepreneurs in Rural Norway. Scandinavian Journal of Hospitality and Tourism, 16 (4), 484-499. https://doi.org/10.1080/15022250.2015.1113887 DOI: https://doi.org/10.1080/15022250.2015.1113887
- Kirkwood, J. (2009). Motivational factors in a push-pull theory of entrepreneurship. Gender in Management, 24 (5), 346-364. https://doi.org/10.1108/17542410910968805 DOI: https://doi.org/10.1108/17542410910968805
- Kline, C., Shah, N., & Rubright, H. (2014). Applying the Positive Theory of Social Entrepreneurship to Understand Food Entrepreneurs and Their Operations. Tourism Planning and Development, 11 (3), 330-342. https://doi.org/10.1080/21568316.2014.890126 DOI: https://doi.org/10.1080/21568316.2014.890126
- Komppula, R. (2004). Success and growth in rural tourism micro-businesses in Finland: financial or life-style objectives? In R. Thomas (Ed.), Small Firms in Tourism: International Perspectives, 115-138. ELSEVIER. https://doi.org/10.4324/9780080517285 DOI: https://doi.org/10.1016/B978-0-08-044132-0.50011-3
- Lerner, M., & Haber, S. (2001). Performance factors of small tourism ventures: The interface of tourism, entrepreneurship and the environment. Journal of Business Venturing, 16 (1), 77-100. https://doi.org/10.1016/S0883-9026(99)00038-5 DOI: https://doi.org/10.1016/S0883-9026(99)00038-5
- Leu, T. C. (2019). Tourism as a livelihood diversification strategy among Sámi indigenous people in northern Sweden. Acta Borealia, 36 (1), 75-92. https://doi.org/10.1080/08003831.2019.1603009 DOI: https://doi.org/10.1080/08003831.2019.1603009
- Li, C. M., & Hong, H. T. S. (2021). The motivation to become indigenous entrepreneurs among the Orang Asli. Estudios de Economia Aplicada, 39 (10). https://doi.org/10.25115/eea.v39i10.5338 DOI: https://doi.org/10.25115/eea.v39i10.5338
- Li, L. (2008). A review of entrepreneurship research published in the hospitality and tourism management journals. Tourism Management, 29 (5), 1013-1022. https://doi.org/10.1016/j.tourman.2008.01.003 DOI: https://doi.org/10.1016/j.tourman.2008.01.003
- Mair, J., & Martí, I. (2006). Social entrepreneurship research: A source of explanation, prediction, and delight. Journal of World Business, 41 (1), 36-44. https://doi.org/10.1016/j.jwb.2005.09.002 DOI: https://doi.org/10.1016/j.jwb.2005.09.002
- Maran, T. K., Bachmann, A. K., Mohr, C., Ravet-Brown, T., Vogelauer, L., & Furtner, M. (2021). Motivational foundations of identifying and exploiting entrepreneurial opportunities. International Journal of Entrepreneurial Behaviour and Research, 27(4), 1054-1081. https://doi.org/10.1108/IJEBR-05-2020-0291 DOI: https://doi.org/10.1108/IJEBR-05-2020-0291
- Marchant, B., & Mottiar, Z. (2011). Understanding lifestyle entrepreneurs and digging beneath the issue of profits: Profiling surf tourism lifestyle entrepreneurs in Ireland. Tourism Planning and Development, 8 (2), 171-183. https://doi.org/10.1080/21568316.2011.573917 DOI: https://doi.org/10.1080/21568316.2011.573917
- Martínez, M. A., Herrera, M., López-Gijón, J., & Herrera-Viedma, E. (2014). H-Classics: Characterizing the concept of citation classics through H-index. Scientometrics, 98 (3), 1971-1983. https://doi.org/10.1007/s11192-013-1155-9 DOI: https://doi.org/10.1007/s11192-013-1155-9
- McGehee, N. G., & Kim, K. (2004). Motivation for agri-tourism entrepreneurship. Journal of Travel Research, 43 (2), 161-170. https://doi.org/10.1177/0047287504268245 DOI: https://doi.org/10.1177/0047287504268245
- McGehee, N. G., Kim, K., & Jennings, G. R. (2007). Gender and motivation for agri-tourism entrepreneurship. Tourism Management, 28 (1), 280-289. https://doi.org/10.1016/j.tourman.2005.12.022 DOI: https://doi.org/10.1016/j.tourman.2005.12.022
- Mody, M., Day, J., Sydnor, S., & Jaffe, W. (2016). Examining the motivations for social entrepreneurship using Max Weber’s typology of rationality. International Journal of Contemporary Hospitality Management, 28 (6), 1094-1114. https://doi.org/10.1108/IJCHM-05-2014-0238 DOI: https://doi.org/10.1108/IJCHM-05-2014-0238
- Mohamad, Z., & Nasir, A. (2019). Comparative analysis of sustainable entrepreneurship among the east coast homestays in Malaysia. International Journal of Entrepreneurship, 23(1).
- Mohammad, A. A. A. (2021). Microentrepreneurship in the hospitality industry: understanding motivations, challenges, risks, benefits, and critical success factors. Tourism Review International, 25 (1), 47-62. https://doi.org/10.3727/154427220X16064144339183 DOI: https://doi.org/10.3727/154427220X16064144339183
- Morrison, A. (2001). Entrepreneurs transcend time: A biographical analysis. Management Decision, 39 (9), 784-791. https://doi.org/10.1108/EUM0000000006222 DOI: https://doi.org/10.1108/EUM0000000006222
- Morrison, A., & Teixeira, R. (2004). Small business performance: A tourism sector focus. Journal of Small Business and Enterprise Development, 11 (2), 166-173. https://doi.org/10.1108/14626000410537100 DOI: https://doi.org/10.1108/14626000410537100
- Mottiar, Z. (2016). Exploring the motivations of tourism social entrepreneurs: The role of a national tourism policy as a motivator for social entrepreneurial activity in Ireland. International Journal of Contemporary Hospitality Management, 28 (6), 1137-1154. https://doi.org/10.1108/IJCHM-06-2014-0278 DOI: https://doi.org/10.1108/IJCHM-06-2014-0278
- Nickerson, N. P., Black, R. J., & McCool, S. F. (2001). Agritourism: Motivations behind farm/ranch business diversification. Journal of Travel Research, 40 (1), 19-26. https://doi.org/10.1177/004728750104000104 DOI: https://doi.org/10.1177/004728750104000104
- O'Connor, P. (1995). Tourism and development in Ballyhoura: women's business?. Economic & Social Review, 26 (4), 369-401.
- Pilař, L., Pokorná, J., Balcarová, T., & Hron, J. (2012). Factors determining the entry of agricultural farms into agritourism. Agris On-line Papers in Economics and Informatics, 4 (4), 59-66.
- Piwowar-Sulej, K., Krzywonos, M., & Kwil, I. (2021). Environmental entrepreneurship – Bibliometric and content analysis of the subject literature based on H-Core. Journal of Cleaner Production, 295, Article 126277. https://doi.org/10.1016/j.jclepro.2021.126277 DOI: https://doi.org/10.1016/j.jclepro.2021.126277
- Robledo, S., Osorio, G., & Lopez, C. (2014). Networking en pequeña empresa: una revisión bibliográfica utilizando la teoría de grafos. Revista Vínculos, 11 (2), 6-16. https://doi.org/10.14483/2322939X.9664
- Schuckert, M., Peters, M., & Fessler, B. (2008). An empirical assessment of owner-manager motives in the B&B and vacation home sector. Tourism Review, 63 (4), 27-39. https://doi.org/10.1108/16605370810912191 DOI: https://doi.org/10.1108/16605370810912191
- Shane, S., Locke, E. A., & Collins, C. J. (2003). Entrepreneurial motivation. Human Resource Management Review, 13 (2), 257-279. https://doi.org/10.1016/S1053-4822(03)00017-2 DOI: https://doi.org/10.1016/S1053-4822(03)00017-2
- Shaw, G., & Williams, A. (2004). From lifestyle consumption to lifestyle production: changing patterns of tourism entrepreneurship. In R. Thomas (Ed.), Small Firms in Tourism: International Perspectives 1 ed, 99-113. ELSEVIER. https://doi.org/10.4324/9780080517285 DOI: https://doi.org/10.1016/B978-0-08-044132-0.50010-1
- Shneikat, B., & Alrawadieh, Z. (2019). Unraveling refugee entrepreneurship and its role in integration: empirical evidence from the hospitality industry. Service Industries Journal, 39 (9-10), 741-761. https://doi.org/10.1080/02642069.2019.1571046 DOI: https://doi.org/10.1080/02642069.2019.1571046
- Swan, C. D., & Morgan, D. (2016). Who wants to be an eco-entrepreneur? identifying entrepreneurial types and practices in ecotourism businesses. International Journal of Entrepreneurship and Innovation, 17 (2), 120-132. https://doi.org/10.1177/1465750316648580 DOI: https://doi.org/10.1177/1465750316648580
- Thomas, R. (2004). International Perspectives on Small Firms in Tourism: A Synthesis. In R. Thomas (Ed.), Small Firms In Tourism: International Perspectives 1 ed., 336. ELSEVIER. https://doi.org/10.4324/9780080517285 DOI: https://doi.org/10.1016/B978-0-08-044132-0.50004-6
- Thomas, R., Shaw, G., & Page, S. J. (2011). Understanding small firms in tourism: A perspective on research trends and challenges. Tourism Management, 32 (5), 963-976. https://doi.org/10.1016/j.tourman.2011.02.003 DOI: https://doi.org/10.1016/j.tourman.2011.02.003
- Utkina, N. Y. (2017). Objective and subjective factors of women entrepreneurship development in Russia. Woman in Russian Society, 1, 17-28. https://doi.org/10.21064/WinRS.2017.1.2 DOI: https://doi.org/10.21064/WinRS.2017.1.2
- Van Eck, N., & Waltman, L. (2022). VOSviewer Manual. In: Universiteit Leiden, CWTS Meaningful metrics.
- Wang, S., Hung, K., & Huang, W. J. (2019). Motivations for entrepreneurship in the tourism and hospitality sector: A social cognitive theory perspective. International Journal of Hospitality Management, 78, 78-88. https://doi.org/10.1016/j.ijhm.2018.11.018 DOI: https://doi.org/10.1016/j.ijhm.2018.11.018
- Wang, S., Hung, K., & Lin, P. M. C. (2018). Entrepreneurial Motivation and Destination Evolution. Journal of China Tourism Research, 14 (2), 158-176. https://doi.org/10.1080/19388160.2018.1456386 DOI: https://doi.org/10.1080/19388160.2018.1456386
- Warne, S. J., & Thompson, M. (2022). Future approaches to evaluating tourism in the developing world: Assessing realism in the Solomon Islands. Journal of Hospitality and Tourism Management, 50, 391-399. https://doi.org/10.1016/j.jhtm.2022.01.004 DOI: https://doi.org/10.1016/j.jhtm.2022.01.004
- Williams, A. M., Shaw, G., & Greenwood, J. (1989). From tourist to tourism entrepreneur, from consumption to production: evidence from Cornwall, England. Environment & Planning A, 21 (12), 1639-1653. https://doi.org/10.1068/a211639 DOI: https://doi.org/10.1068/a211639
- Zhang, H., Lu, L., & Sun, F. (2021). Changing role of lifestyle in tourism entrepreneurship: Case study of Naked Retreats Enterprise. Tourism Management, 84, Article 104259. https://doi.org/10.1016/j.tourman.2020.104259 DOI: https://doi.org/10.1016/j.tourman.2020.104259
- World Travel & Tourism Council, WTTC. (2022). Travel & Tourism Economic Impact: Global Trends 2022. https://wttc.org/research/economic-impact