El comportamiento económico desde la perspectiva biológica y psicológica
- Cindy Cifuentes Gómez
, - Siervo Tulio Delgado Ruiz,
- Jorge Iván González
Resumen
El artículo explora algunos principios del comportamiento económico desde una aproximación biológica y sicológica, mediante un análisis reflexivo sobre la posibilidad de explicar las actuaciones económicas de los individuos a partir de la revisión de aspectos propios de disciplinas que están más allá de las fronteras de las ciencias económicas. Se destaca la importancia que tienen las emociones en la toma de decisiones. La comprensión de estas motivaciones ayuda a mejorar el diseño y la evaluación de las políticas públicas y las decisiones de inversión; además, se muestra que el contexto de desigualdad y felicidad incide en la formación del juicio heurístico.
Palabras clave
comportamiento, economía, biología, psicología, preferencias, creencias, heurística, evolucionismo, adaptabilidad, felicidad, desigualdad
Biografía del autor/a
Siervo Tulio Delgado Ruiz
Docente de tiempo completo de la Escuela de Economía de la Universidad Pedagógica y tecnológica de Colombia (UPTC)
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